In this workshop, you will explore strategies for utilizing email, website, and digital advertisements together to promote your academic program or college. In this workshop, you'll learn common terminology and steps to planning your content for these areas. You will also explore the behavior of prospective students and hear from communication and marketing representatives in multiple areas at WKU.

Presenters: 

Aurelia Spaulding: Assistant Director for Marketing Communications

Rachel Daugherty: Manager for Academic Program Marketing

Morgan Gossett: Assistant Director for Communications, Admissions

Register: https://www.wku.edu/marketingandcommunications/workshops/