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Career Trek 2018 visited GFCB alums Clay Simpson and Tyler Jury who own Clayton & Crume.

Ascend to your personal PEAK!
(Professional Education and Knowledge) 

Preparing students for entry into the professional business environment is an important focus area for the Gordon Ford College of Business. PEAK was formed as a comprehensive resource that will complement content knowledge that students learn and practice each day in the classroom.

Professional success doesn't begin when a student wears the cap and gown and receives a diploma. Preparing for professional success is a process that begins the moment a student walks into Grise Hall for the first time. That's where PEAK steps in, giving students a multitude of information, assistance, and advice in these and more areas:

  • Career awareness and exploration opportunities
  • Personal improvement workshops and seminars
  • Real-world experiences through mentoring and internships
  • Continued professional development and networking for alumni

How will you ascend to your personal PEAK?

  1. Check out the GFCB Events Calendar to see upcoming workshops and opportunities.
  2. Commit to completing the PEAK Passport (information below) or the Certificate in Advanced Professionalism. These demonstrate to employers your willingness to develop your professional self. 
  3. Check out the PEAK events described below to find out more about how you can prepare for personal professional success:

Business & Professionalism Week: November 5-9, 2018

Monday, November 5

10a-2p: Professional Clothes Closet (GH 2nd floor) 

10:20a-11:15a: Ten Tips for Terrific Talking (GH244)

11:30a-12:25p: Well, That's Awkward: How to Give and Receive Negative Feedback (GH242)

12:45p-2:05p: Managing Your Money After Graduation (GH244)

3:30p: Economic Transformation in Zimbabwe (GH235)

Tuesday, November 6

8:30a: Breakfast sponsored by Franklin Bank & Trust (GH 2nd floor)

11:30a: Internship Forum with Lunch provided by U.S. Bank (HCIC1011)

12:45p-1:45p: Personal Branding (GH238)

3p-5:30p: Perfect Your Interview (GH 2nd floor) 

Wednesday, November 7 

8:30a: Breakfast ITems sponsored by Franklin Bank & Trust (GH 2nd floor) 

9a: International Business Forum: International Coffee Hour (HCIC1011)

10:20a-11:30a: Navigating Your Path (GH244)

11:30a-12:25p: Is Your LinkedIn Marketable? (GH439)

12:40p-1:35p: Adding Analytics to Your Professional Tooklit (GH244)

1:50p-3p: How Majoring in Economics Set Ty Wilson Up for Success (GH 442)

3:15p-4:30p: Living the Spartan LIfe (GH235)

Thursday, November 8 

11a-1p: Majors and Minors Fair (GH 4th floor)

11a-1p: Student Organization Fair (GH 2nd floor)

1:15p-2:15p: Picking Your Destination (Jobzology Workshop) (GH236)

4p-6p: Professional Networking Event (GH 2nd floor)



PEAK Events

 Job Shadowing

Spend a few hours or even a whole day in the real world, learning more about your future career with professionals who are available to answer questions and give advice. Students have completed job shadowing opportunities at businesses such as Bluegrass Supply Chain Services, General Motors Corvette Plant, and Logan Aluminum.

PEAK Perfect Your Interview Program 

Practice your interviewing skills with business professionals who provide immediate feedback and coaching. Students will spend approximately 30 minutes in the interviewing process. Students should dress business professional and provide copies of their resume.

PEAK Etiquette Dinner

Learn about the importance of business and dining etiquette while enjoying a reduced-cost three-course meal.

PEAK DInnerview

An intense exploration of career topics with leading business leaders of the region. A three-course dinner is served and topics are moderated by a leader.

PEAK Career Trek

Travel to locations away from the Bowling Green region to discover business careers. Past trips include St. Louis, Atlanta, Cincinnati, Nashville, and Louisville. Trips typically occur during the Spring semester and last two or three days. Students are charged a nominal fee.

PEAK Career Hike

Discover business careers in the immediate Bowling Green region during a day trip to local businesses. Past trips include Logan Aluminum and the General Motors Corvette Plant.

PEAK Workshop Series

Workshops and seminars aimed at helping you develop a more professional persona. Workshop topics in the past include: professional dress on a budget, resume preparation, negotiation skills, and communication skills.


Develop professional relationships with business leaders. Some students meet with their mentors on a regular basis while others seek advice through electronic means.


PEAK Passport

The PEAK Passport is completed by earning a minimum of 21 points for participating in professional preparedness activities that span each of the categories described below. Of these points, six are required in Category 1 and a minimum of 2 points must be earned in each remaining category. Those who complete 21 points are awarded a Certificate of Completion.

Category 1 (Required) 

LInkedIn Profile (1 point)

Career Portfolio (5 points)

Category 2 (Developmental Workshops) 

Developmental Workshops are worth 1 point each. Workshops in this category should relate to areas of professional and personal development. Examples include:

  • Social Media & Professional Image
  • Practical Financial Mattesr
  • Creating a Career Plan 
  • Personal Branding
  • About Internships
  • Networking 

Category 3 ( Job Search) 

Activities in this category are awarded either .5 or 1 point each. Events, workshops, and activities in this category should relate to the job search process. Examples include: 

  • Interviewing Skills Workshop
  • Mock Interview Session (Perfect Your Interview)
  • Applying for Jobs Seminar
  • LinkedIn Workshop
  • Attendance at WKU and GFCB career fairs 
  • Handshake resume upload
  • Job Fair Preparation Workshop 

Category 4 (Exploration and Networking Events) 

Activities in this category are awarded 1 to 5 points. Events, workshops, and activities relate to career exploration and professional networking. Examples include: 

  • Career Trek 
  • Career Hike
  • Attendance at a Leadership Conference
  • Membership in a Professional Organization 
  • Job Shadowing 
  • Business Etiquette Dinner
  • Dinnerview 
  • Professional Networking Event
  • Meet the Firms
  • Attendance at guest speaking sessions 




For more information about PEAK activities, contact:
Ms. Monica Duvall 
Grise Hall 222 


The Gordon Ford College of Business is a top business school with dual AACSB accreditation in both business and accounting programs


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 Last Modified 12/5/18