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Business Administration Track

Business Administration Track (723)

The Business Administration concentration of the management major provides a broad business perspective for students who eventually wish to be involved in profit or goal management responsibilities. This program of study is not intended to prepare students for career in any one type of industry of profession. Rather, it provides the graduate with a knowledge of basic managerial skills required by managers from small entrepreneur to corporate president. 


The Business Administration courses offered at WKU are normally taught by highly qualified faculty who write, teach, and offer service in the field of management. Most classes are small enough to permit a high level of student-faculty interaction. Courses required in the Business Administration Management curriculum include: Organization and Management, Organizational Behavior, Business Strategy and Policy, related professional courses in Managerial Accounting, Managerial Economics, Financial Management, Marketing, and other professional electives.


Students are encouraged to participate in the activities of various management-related organizations such as Delta Sigma Pi and Phi Beta Lambda. The learning and service opportunities provided by these groups can be very helpful in the development of a career.




A student majoring in Business Administration can expect to begin his or her career by seeking an entry-level position with some organization. Typically, such positions are quite competitive and only aggressive, well-prepared students are successful in obtaining employment.  Entry level positions are often coordinated with training programs. These are valuable sources of "on-the-job" education. The student with talent and drive will move progressively upward through a series of line and/or staff positions toward his or her ultimate level of achievement.


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 Last Modified 11/14/18