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Interior Design & Fashion Merchandising, B.S.

Fashion Merchandising Concentration

The Fashion Merchandising Concentration curriculum equips students with the skills and knowledge needed to become leaders in the dynamic and ever-evolving fashion world. Our program combines theoretical and practical learning to prepare students for a wide range of career opportunities in this global industry.

Fashion Merchandising Goals:

  • Students will apply knowledge of fashion design and production processes.
  • Students will apply skills to fashion merchandising and retail management.
  • Students will apply historical and contemporary knowledge to address issues and trends within the fashion industry.
  • Students will apply innovative thinking and technological competencies within the fashion industry.

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Alumni Hall

  • Understand the roles of the merchandiser, designer and product developer both locally and globally
  •  Identify and evaluate design elements and trends from key eras of fashion history 
  • Employ concepts of fashion merchandising, retail management, retail buying, special events and promotions, visual merchandising, and image/fashion consulting
  • Examine concepts related to the cultural, social, and psychological aspects of textiles, dress and appearance
  • Achieve economic prosperity while protecting the earth by implementing sustainability practices
  • Combine innovative thinking and technological competence to develop, assess, and present information using various sources including the internet and social media
  • Gain proficiency in Photoshop, Illlustrator and Excel
  • Buyer
  • Visual Merchandiser
  • Fashion Journalist
  • Fashion Coordinator
  • Product Development
  • Product Design
  • Product Merchandiser
  • Stylist
  • Brand Manager
  • Textiile Designer
  • Textile Buyer
  • Fashion Research Analyst
  • Fashion Forecaster
  • Fashion Event Coordinator
  • Brand Line Representative
  • Image Consultant
  • Theater Costume Director
  • e-sale Management
  • Museum Curator
  • Fashion Entrepreneur


Textiles Class

Scholarships & Financial Aid

  • Dr. Carrie Cox
  • 270-745-3995
  • carrie.cox@wku.edu 

  • Academic Complex
    1906 College Heights Blvd. #11037
    Bowling Green, KY 42101
  • Ms. Debbie Shivel
  • 270-745-2684
  • debbie.shivel@wku.edu 

  • Academic Complex
    1906 College Heights Blvd. #11037
    Bowling Green, KY 42101

Accreditations achieved within the Applied Human Sciences Department

Accreditation Council for Education in Nutrition and Dietetics (ACEND) - Nutrition & Dietetic Undergraduate and Graduate programs

National Association for the Education of Young Children (NAEYC) - Early Childhood Education Associate Degree

National Association of Schools of Art and Design (NASAD) - Interior Design program

Department of Applied Human Sciences, Academic Complex 302 , phone 270-745-4352

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 Last Modified 2/14/24