Welcome to the Department of Marketing!

Why Study Marketing at WKU?

Marketing has a role in any occupational field that involves consumers and the choices they make. Companies, non-profits, celebrities, sports teams, and politicians all use these principles.

The Department of Marketing offers a flexible program that allows students to pick a concentration area that aligns with their long-term professional goals.

CONCENTRATIONS

      SALES           STRATEGIC MARKETING     SOCIAL MEDIA MARKETING

 

MINORS

   MARKETING                     SALES      

 

WKU Marketing students experience an immersive academic experience with small class sizes and award-winning faculty. Each student builds a comprehensive portfolio of skills essential for graduates to be competitive in the marketplace of today and tomorrow. 

If you have questions about our program, please don't hesitate to Contact Us or schedule a VIP Tour!

DEPARTMENT OF MARKETING 1906 College Heights Blvd. #21059 Bowling Green, KY 42101 270.745.2249 marketing@wku.edu   IMPORTANT LINKS Prospective Students Contact Us VIP Tour Information

 

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