The Center for Applied Data Analytics (CADA) was created with three key constituencies: our faculty, students, and region. Data is collected faster, in more significant volumes, and with more variety than ever. We strive to help people make sense of the massive volumes of data, work with various analytical applications and rapidly emerging data science programs, and, most importantly, tell the data's story!

The Center serves as a dynamic hub for faculty, staff, students, and community members. Our mission is to foster an interactive and cooperative environment that enhances learning and teaching experiences. We are committed to bolstering student achievement, establishing essential community collaborations, and welcoming all to join our diverse and vibrant learning community. 

For an in-depth insight into CADA's activities for 2022-2023, please consult the assessment report accessible via this link.

The CADA Center, positioned under GFCB Centers on the GFCB Organization Chart, indirectly supports faculty and students in their learning and research activities within the field of Data Analytics. 

Goal 1 – The objective is to establish partnerships and collaborations through funded research initiatives, driving innovation, advancing knowledge, and fostering academic and professional growth.

• Goal 1.1 – To partner with researchers across various fields, utilizing data analytics proficiency to bolster funded research initiatives.

• Goal 1.2 – To collaborate with students on applied research opportunities through special projects.

Goal 2 – The goal of the center is to serve as a valuable resource for businesses in the geographic area served by Western Kentucky University, which includes campuses in Bowling Green, Elizabethtown, Fort Knox, Glasgow, Owensboro, and Somerset. It offers professional growth opportunities through applied data analytics training.

• Goal 2.1 – To provide training programs in data analytics to faculty, staff, students, professionals, and businesses. This empowers individuals to make informed decisions and drive success in their respective fields by enhancing their skills and knowledge.

• Goal 2.2 – To assist businesses in analyzing customer, production, operational, and market data. Through synthesizing and aggregating data, clients within the geographic area served by Western Kentucky University can make informed decisions to drive business growth.

Our Faculty – Through the execution of applied interdisciplinary research, they contribute significantly to the achievement of our overarching objectives. Their role involves the provision of assistance to clients in the synthesis, aggregation, and analysis of data.

Our Students – The Center is devoted to cultivating an advanced understanding among students, enabling them to harness the most suitable technologies and employ the finest methodologies in data analytics. Additionally, the educational establishment ensures to supplement theoretical knowledge with tangible real-world experiences through internships. This balanced approach not only enriches their practical acumen but also substantially enhances their prospects for future employment opportunities.

Our Region – The geographic realm catered to by Western Kentucky University encompasses a collection of campuses. These are strategically situated in the following locales: 

• Bowling Green, Kentucky

• Elizabethtown, Kentucky

• Fort Knox, Kentucky

• Glasgow, Kentucky

• Owensboro, Kentucky

• Somerset, Kentucky

This diverse distribution enables Western Kentucky University to impart education to a broad spectrum of the population in these regions.