Western Kentucky University

GFCB News

3 Marketing Professors to be published.

Dr. Lukas Forbes, whose paper  “An Analysis Of Social Media’s Influence On Consumer Purchasing Behavior,” has been accepted to the 2012 International Business and Economics Conference.

Dr. Ron Milliman, whose paper  "Supply Chain Problems Created by  a Chinese  Manufacturer in an E-Commerce Marketing Environment," has been accepted for presentation at the 2012 Hawaii Global Conference on Business and Finance.  This is a solo authored paper.

Dr. Craig Martin, whose paper  entitled “An Empirical Examination of the Antecedents of Ethical Intentions in Professional Selling” has been accepted for publication in the Journal of Leadership, Accountability and Ethics. It will be published in volume 9(1), winter 2012.

 Last Modified 7/22/13