Pinterest is a platform where users curate articles, images, blog posts, etc. that
inspire them. These items are "pinned" to virtual inspiration boards. Many users create
boards for craft ideas, recipes, favorite TV/movies, and even fantasy football! While
the main user-base on Pinterest is female, the platform has a strong male membership
as well! Using Pinterest in a professional capacity is a great way to showcase your
creative side and promote your department.
Get the most out of your professional Pinterest account by...
Create a range of boards that showcase your department's personality. Events, projects,
research, and field-related items are all great topics for Boards!
Give your boards clear names so people can tell what’s on them, just keep it to 20
characters or less so it doesn’t get cut off. Don’t forget the description, which
can inspire people to follow your boards!
Try Pinning a handful of Pins at once that together tell a story or capture the imagination.
Use thoughtful, rich captions on Pins you create. This will make them more searchable
and more likely to have engagement!
Create group boards and invite others to participate!
Pinterest Image Sizing Guide
Profile Image: 165 x 165
Pin Sizes: 236 x (Pinterest does not limit a pin's length.)
Board Display: 220 x 150
Incorporating Pinterest into Your Website
Pinterest has several options available for users to incorporate widgets into their
websites that can encourage traffic to Pinterest accounts. Check out this article
on their widget builder tool. Creative Web Services is also available to collaborate on creative ways you
can utilize Pinterest. Feel free to contact us at any time.