The graduate certificate in Business Sustainability requires one core course and three electives for a total of 12 credit hours. All courses are 3 credits and offered as 8 week bi-terms. Courses may be taken in any order, but students are encouraged to take the one core course as soon as possible in the certificate program. One course can be substituted from another sustainability graduate certificate for one of the Business Elective Courses upon approval by the MBA Director. For instance, a course from the WKU Global Pathways to Sustainability graduate certificate program may be appropriate for your professional development plan.
BA 545: Survey of Business Sustainability Issues
3 credits (Fall Term)
Required Core Curriculum
Course Overview: Survey course exploring the definition of, and key issues concerning, business sustainability and corporate social responsibility.
-Provides overview of regulations regarding issues of sustainability as applied to business organizations.
-Introduces international standards and other global issues of sustainability which affect businesses.
-Explores compliance approaches, important metrics, and best practices businesses use in addressing sustainability issues.
-Discusses political, environmental, other pressures surrounding these issues especially as related to current and future standards, regulations, and best business practices.
BA 546: Sustainable Business Operations
3 credits (Spring Term)
Course Overview: Exploration and development of definitions of sustainability and sustainable operations. The value chain perspective is taken to implement sustainability measures and different motivations for companies to engage in sustainable efforts.
BA 547: Sustainability, Innovation, and Entrepreneurship
3 credits (Summer 2017)
Course Overview: An examination of the impact of sustainability on global forces that are restructuring the world economy and driving opportunities for related new entrepreneurial ventures in that context.
BA 548: Sustainability Marketing
3 credits (Summer 2016)
Course Overview: This course integrates marketing fundamentals with the environmental, social, and economic principles of sustainability. In this course, students analyze current sustainability trends that influence marketing applications and the influence of marketing on sustainability trends.
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