Western Kentucky University

Independent Learning

Independent Learning Courses


MKT 325 Personal Selling(3.0 hours) Web
Prerequisite: Junior Standing
A study of the fundamentals of personal selling with emphasis on self-confidence, control in the sales interaction, and appropriate sales techniques. Extensive opportunity is provided in the classroom for experience with various personal selling situations.0 lessons, 3 exams (only Exam 3 is proctored)

 Last Modified 7/22/13