Current Public Relations Major Requirements

Core Requirements (33 Hours) (Prerequisite classes are listed in parenthesis.)

COMM 200 Communication Foundations (COMM 145, ENG 100)

JOUR 202 Introduction to News Writing

PR 255 Fundamentals of Public Relations

PR 350 Legal & Ethical Foundations of Strategic Communication

PR 354 International Public Relations (PR 255)

PR 356 Digital Tactics in Public Relations (PR 255, JOUR 202)

PR 358 Public Relations Writing & Production (PR 255, JOUR 202)

PR 454 PR Strategy & Planning (RESEARCH and PR 356 or 358)

PR 456 Public Relations Management (PR 454)

Choose one of the following writing courses:

BCOM 265 Basic Broadcast News (Permission of Instructor)

BCOM 325 Electronic Media Writing (Permission of Instructor)

Choose one of the following research courses:

AD 300 Research in AD & PR (MATH 109, COMM 200, AD 240, or PR 255)

COMM 300 Communication Research Methods (MATH 109, COMM 200)

PS 301 Research Methods in Political Behavior (Permission)

SOCL 302 Social Research Methods

Restricted Electives (3 Hours)

In addition, one of these restricted electives must be chosen from the following:

AD 210 Software Studio for Designers

AD 240 Advertising in a Digital World

AD 310 Visual Concepts in Advertising (AD 210, AD 240)

BCOM 264 Digital Video Production & Distribution

COMM 315 Sport Communication

COMM 346 Persuasion (COMM 200 or ENG 300)

COMM 362 Organizational Communication (COMM 200 or ENG 300)

COMM 364 Crisis Communication (COMM 200)

COMM 388 Seminar in Political Communication

COMM 440 Health Communication (COMM 200 or ENG 300)

COMM 451 Communication in the Digital Age (COMM 200 or ENG 300)

JOUR 323 Multi-platform News Presentation (JOUR 202)

MKT 220 Basic Marketing Concepts

MKT 322 Integrated Marketing Communication (MKT 220)

MKT 331 Social Media Marketing (MKT 220)

PJ 131 Introduction to Digital Photography

PR 489 Internship in Public Relations

POP 201 Introduction to Popular Culture Studies

UX 330 Introduction to Interactive (AD 210)

With departmental approval, students may opt to substitute one of the following courses in fulfillment of an elective requirement:

PR 400 Special Topics in Public Relations

PR 415 Study Abroad in Public Relations

PR 495 Independent Study in Public Relations