Corporate and Organizational Communication
The Corporate and Organizational Communication major prepares students to understand and apply communication theories and concepts that explain human interaction in the workplace and guide the formulation of messages for the organization and its constituencies in a wide range of situations. Students investigate how individuals influence and are influenced by organizations and their members as well as how stakeholders' personal communication competencies affect participation in the quality of organizational life and society. In a pre-professional program, students engage in a solid core of organizational communication courses and are exposed to complementary courses focusing on message strategy, human relations, critical thinking, and proficient writing. Elective courses in the major are carefully chosen with an adviser to ensure the student receives the necessary background to succeed in an organizational setting.
Specific objectives of the corporate and organizational communication major:
- To build competence in critically analyzing communication within organizations.
- To develop skill in assessing internal and external communication needs.
- To obtain proficiency in understanding audience differences and developing strategic communication plans accordingly.