ENT 112. INTRO TO ENTREPRENEURSHIP. An introduction to an exploration in the study of entrepreneurship designed for freshmen. Topics include identifying new business opportunities and access to resources, start up process, and careers. Readings and hands-on business projects approrpiate for an introductory cuorse are used
ENT 308. INNOVATION MANAGEMENT. Approved Elective. Junior standing A study of innovation identification, capitalization and industry dynamics in entrepreneurial and intrapreneurial contexts. Course Fee.
ENT 312. ENTREPRENEURSHIP. Required course for major and minor. 21 hours of Foundation and Exploration Courses, or junior status. Entrepreneurship examines the entrepreneur as the basic building block of the economic system via the discovery or identification of opportunities. Emphasis is placed on identifying and defending feasible opportunities within the industry and market, while recognizing and managing the complex systems in which entrepreneurs live and work that motivate or constrain innovation. Counts as a systems-connections course in WKU's Colonnade. Course Fee.
ENT 425. INTERNATIONAL ENTREPRENEURSHIP. Approved Elective. Prerequisite(s): MGT 303 or ENT 312 An introduction to the competitive global economy and entrepreneurship in the international context. Students develop an understanding of the entrepreneurial climate across countries and how to become more competitive in the global context. Course Fee.
ENT 490 PRACTICUM IN ENTREPRENEURSHIP. Approved elective. Includes internships, independent studies, and special projects of interest in the entrepreneurship area. May include individual research projects as well as internships in profit or not-for-profit organizations with duties relating to entrepreneurship. Projects must be approved by the Management Chair. Course Fee. Prerequisite: ENT 312, junior standing, 2.5 cumulative GPA, and permission of the management chair and instructor.
ENT 496. SMALL BUSINESS ANALYSIS AND STRATEGY. Required for Business Majors. Prerequisite(s): Senior standing and CIS 243, FIN 330, MGT 210, MGT 314, MKT 220 Opportunities for students to act in a management consultant relationship with selected small/medium regional entrepreneurial organizations, firms. Overall strategy and policy issues are emphasized. Course Fee.
MKT 427 ENTREPRENEURIAL MARKETING. Required for the major and an approved elective for the minor. Prerequisite(s): MKT 220. A study of key marketing strategies relevant to new ventures that prepares students to work in an entrepreneurial firm to run their own business. Course Fee