The mission of the Gordon Ford College of Business Center for Applied Analytics is
to advance the science and practice of business analytics by bringing together professional
and community-based constituents, faculty, and students; to promote economic development,
collaborative research, outreach, and education in the areas of applied analytics.
The CAE serves as an economic information access point for Bowling Green and South
Central Kentucky, provides a bridge between technical research in economics and the
local community on relevant topics, provides fee-based studies, and engages graduate
students in applied analysis.
The Center for Entrepreneurship and Innovation is designed to integrate academics
and action research by developing collaborative programs across all disciplines within
Western Kentucky University and to generate new venture start-ups.
The Center for Professional Selling is one of thirteen Fully Certified Sales Programs
in the United States as a member of the University Sales Center Alliance. This certification
is conducted by both business (Professional Society for Sales & Marketing Training)
and academic (USCA) elements. The WKU Center for Professional Selling is the only
certified program in the State of Kentucky in addition to the regional states of Tennessee,
Alabama, Mississippi, Missouri, and West Virginia.
The purpose of the BB&T Center for the Study of Capitalism is to create a comprehensive
program of study on the moral foundations of capitalism. It provides resources and
learning opportunities to students and the public regarding capitalism's role in society.