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Certificate in Applied Data Analytics

Gordon Ford College of Business
Certificate in Applied Data Analytics (18hours)

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In a continuing effort to help give our students a competitive edge in the workforce, the Gordon Ford College of Businessis pleased to announce the Interdisciplinary Certificate in Applied Data Analytics (18 hours).


    • CIS 243 or equivalent
    • ECON 206 or equivalent
    • BDAN 310 Business Data Analytics
    • BDAN 330 Structured Data Analysis
    • And two approved BDAN electives (refer to list below) or two approved electives from your current discipline.

GFCB approved BDAN electives:

    • Finance 439 Security Analysis & Portfolio Management
    • Finance 450 Financial Plan Development
    • ECON 307 Financial Data Modeling
    • Econ 306 Statistical Analysis
    • ECON 465 Regression and Econometric Analysis
    • ECON 480 Economic Forecasting
    • ACCT 312 Accounting Information Systems
    • ACCT 402 Contemporary Accounting Issues (Must have an analytical focus)
    • MKT 321 Consumer Behavior
    • MKT 421 Marketing Research
    • MKT 431 Advanced Social Media Marketing
    • MGT 313 Decision Modeling
    • MGT 314 Operations Management
    • MGT 383 Human Resource Information Systems
    • ENT 496 Small Business Analysis and Strategy
    • BDAN 320 Web Analytics
    • BDAN 410 Decision Support Systems Analysis and Design
    • BDAN 420 Data Mining
    • BDAN 430 Data Visualization and Digital Dashboards

 For more information about the cost of the program, average time to complete the program, and other important information, please visit this website.



Accredited AACSBThe Gordon Ford College of Business
is a top business school with dual
AACSB accreditation in both business &
accounting programs.


Western Kentucky University

Department of Information Systems

1906 College Heights Blvd, #21058

Bowling Green, KY 42101-1058

 Telephone: (270) 745-5408

 Fax: (270) 745-6376

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 Last Modified 12/6/18