August 29, 2008
Bowling
Green, Ky. - HeathCo of Bowling Green has joined the Western Kentucky University Center for 
Professional Selling as a charter corporate partner with the donation of $10,000. The Center’s “Corporate Partners” program aligns sales firms with WKU sales students to provide opportunities for classroom speakers, internship, employment opportunities, and funding for student related activities.
Keith Springs, president of HeathCo, said: “We are a young company and we are doing things differently. We have new ideas and different approaches. We are glad to be a corporate partner with the WKU Center for Professional Selling and look forward to working with them in the future.”
HeathCo is the leading manufacturer and marketer of motion activated lighting, door chimes and wireless lighting controls sold in more than 10,000 retail outlets worldwide under the Heath/Zenith brand.
As the industry leader, HeathCo’s drive to innovate, design and build quality products remains the cornerstone to its success. HeathCo, headquartered in Bowling Green, is owned by Duchossois Industries, Inc.
“We are fortunate to be able to partner with a local university,” Emmet Roche, vice president of sales for HeathCo, said. “It is a great benefit to us, and I believe it will be a great benefit to the students of the Center for Professional Selling.”
The Center’s current corporate partners include HeathCo, Kentucky Farm Bureau, Marathon Petroleum, Tom James, Standard Register and Capital Financial.
“The momentum is building for the sales program, thanks to the hard work of Dr. Lukas Forbes and the generosity of our corporate partners,” said Dr. William Tallon, dean of the Gordon Ford College of Business. “The partnerships we have with our corporate partners allow us to learn from each other, which is a valuable asset for our students.”
The WKU Center for Professional Selling, directed by Dr. Lukas Forbes, serves two primary purposes. First, the Center provides educational opportunities in the area of sales. Second, the Center aligns with corporations to develop relationships beneficial to WKU, WKU students, and the partnering firms.
For more information, contact Dr. Lukas Forbes at (270) 745-2993, or Lukas.Forbes@wku.edu
More WKU news is available at www.wku.edu and at http://wkunews.wordpress.com/. If you’d like to receive WKU news via e-mail, send a message to WKUNews@wku.edu.
Photo caption:
Keith Springs, president of HeathCo, hands a $10,000 check to Dr. William Tallon, dean of the Gordon Ford College of Business at WKU, as the company becomes a corporate sponsor of the Center for Professional Selling. Also present were Emmet Roche, HeathCo vice president sales, and Dr. Lukas Forbes, the center's director.
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