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Western Kentucky University

Web Publishing Policies, Procedures and Guidelines

Web Publishing Policies, Procedures and Guidelines


Policies
  • Policy and procedures must be reviewed annually by the CLDH.
  • Guidelines must be reviewed every six months by WETWG due to rapid change in web publishing technology.
  • All pages must be in compliance with the WKU policies and applicable state and federal laws, including copyright.
  • All pages must be in compliance with the WKU World Wide Web Publishing Policy.
  • Content must be consistent with and in support of WKU and University Libraries mission statements.
  • WKU logo must appear on the UL home page as a link to the university home page.
  • UL banner must appear on top of the UL home page.

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Procedures
  • All page proposals must be submitted to the Special Assistant to the Dean for Web & Emerging Technologies. Major projects must be reviewed by the CLDH before they are sent to the WETWG for discussion about its design and development.
  • Department heads are responsible for the content of their department home page and area librarians are responsible for the content of their area pages.
  • UL Web Site is to be designed and maintained by the Web & Emerging Technologies Working Group (hereafter WETWG) with the Special Assistant to the Dean for Web & Emerging Technologies (hereafter Special Assistant) overseeing the integrity of its directory tree. WETWG members and the Special Assistant must maintain good communication when managing files in the web servers to prevent irreparable damage to the files and the file system.

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Guidelines

General

  • Each topic must be stored in a separate directory
  • Directory and file names must be meaningful and easy to type and remember.
  • Information must be kept as accurate and current as possible
  • Content must be grammatically correct with no spelling errors
  • Do not activate a link unless it leads to a document that is available. Links that need to be in the code as a reminder must be commented out to hide from the users' view.
  • "Under construction" or "Not available" must be used sparingly where there is an ABSOLUTE need. "No link, no show."
  • Include a warning if a link will lead to an extremely large file, such as the library tour movie
  • Outside links must be checked periodically to make sure that they remain active
  • Color scheme of UL pages shall adapt to that of the university homepage
  • All-capital headings are to be prohibited
  • Footer of UL homepage must include:
    • Date that the page was last modified
    • WETWG as maintainer of the page with link to the team's web page
    • Email, Phone, Fax, Snail mail address of UL
    • Copyright, WKU
    • Site URL
    • Counter
  • All UL Web pages except the home page must use the dlts.dwt template
  • All UL Web pages except the home page that do not belong to a specific department or unit must use the library_nomenu.dwt template
  • Faculty/Staff pages must use the faculty_bio.dwt template
  • Sub area pages must use sub area libraries, a template-like file ending with extention .lbi, such as dlps.lbi for the Department of Library Public Services
  • For quality control, individual WETWG member's name must be inserted as comment within the <head> </head> tags of the page he/she last maintained it
  • Authors other than the WETWG must appear either on top or at the bottom of the pages they created, with WETWG as maintainer in the footer

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Technical

  • Consistent Navigation
    • To guarantee consistency, use of template and library files are enforced
    • Each page must explicitly tell the users their current location by giving its URL in the footer
  • Browser and Accessibility
    • Pages must be checked on Netscape Version 4.0+ and Internet Explorer 5.0+ browsers
    • Text only alternative must be provided to the UL home page
    • UL Web site must be ADA compliant
  • Screen Size & Space
    • Screen size must not exceed 760 pixel wide to avoid horizontal scrolling
    • Generally, Page length must not exceed 3 screen heights. Where a long page is required such as the Web Index, Site Map and Glossary of Library Terms, an Index and/or navigation to the top of the page must be provided at the interval of about a screen length.
  • HTML Authoring
    • Mark-up must be in compliance with the prevalent HTML standards. New standards are still evolving and not necessarily to be adopted.
    • Adopt browser specific extensions supported by the most popular browsers
    • Frame shall be used sparingly
    • Visual Graphic Editors that force non-standard HTML codes must be avoided Files created on Mac machines must be saved as "DOS with Line Break" format.
    • Mark-up must be made readable by other authors:
      • There must be vertical stack up
      • Tag case must be consistent
      • Isolate key elements must be on separate lines
      • Comment wherever it is necessary with plain, descriptive language
    • Page formatting
      • Use invisible tables and transparent gif spacers to maximize the layout of a page
      • Width of tables must be set to a percentage whenever it is possible
      • Pre-formatted <pre> </pre> tags are to be avoided. Use line breaks or tables instead.
    • Title must be short and meaningful
    • Meta tags must be used to facilitate search engine indexing
    • Use white color background and dark color text for all pages. The reverse is prohibited. Use default blue for hyper links with hover texts set as red
    • Content text:
      • Header: default font with size 5
      • Text area: venada with size -1
    • Colors must be web-safe, as are available in the Dreamweaver color pallet
  • Image
    • Images must provide useful, visual clues about the content. Create original graphics. If borrowing a graphic is necessary, credit must be given in the Mark-up.
    • Depth: 72 dpi
    • Graphics must meaningful, their numbers necessarily miminal and sizes reasonablly small. Use thumbnails to lead to larger pictures
    • Correct size dimension must be provided in the <img> tags
    • Animation must be used sparingly. There shall be no loops unless absolutely necessary
    • Pictures introducing a page must be activated with invisible borders.
    • Images must include "alt" in the tag to provide alternative text for non-graphic browsers or users of graphic browsers who tend to turn graphics off.
    • Interlace the graphics if possible
    • Use transparent gifs instead of blocks of images when necessary
    • File formats
      • jpg for photos
      • gif for inline pictures
      • png for graphics that need revising constantly
  • New Technology
    • JavaScript
      JavaScript can be used to add functionality to a web site and aid with navigation
    • Java Applets
      Java applets must be prohibited in any of the UL pages.
    • Plug-ins
      Flash movies, Shockwave, MP3, RealPlayer, etc. must be used judiciouly. If one is required by the content as in some special event pages, a link to download the necessary plug-in must be provided.

Note: documents in Portable Document Format (PDF) require Adobe Acrobat Reader 5.0 or higher to view,
download Adobe Acrobat Reader.

Note: documents in Excel format (XLS) require Microsoft Viewer,
download excel.

Note: documents in Word format (DOC) require Microsoft Viewer,
download word.

Note: documents in Powerpoint format (PPT) require Microsoft Viewer,
download powerpoint.

Note: documents in Quicktime Movie format [MOV] require Apple Quicktime,
download quicktime.

 
 Last Modified 9/25/14