Western Kentucky University

Independent Learning

Independent Learning Courses

Journalism

JOUR 154 New Media Literacy: Explorations in Participatory Culture(3.0 hours) Web
Develops a framework to access, analyze, evaluate, create and interact with messages in a variety of digital forms, including social media. Restricted to majors/minors outside the School of Journalism and Broadcasting.14 Units, 5 exams
Meets General Education Requirement: C Social and Behavioral Sciences

JOUR 355 Fundamentals of Public Relations(3.0 hours) Web
Prerequisite: JOUR 201 and JOUR 202 (for journalism majors), typing skills
Introduction to principles, practices and theory of public relations. Provides basic understanding of role played by PR in society; historical, ethical and sociological foundations of PR; and tasks and functions performed in organizations by those responsible for managing and implementing PR activities.18 lessons, 3 exams

 Last Modified 7/22/13