Title: Center for Training and Development

Media Relations

Introduction

Ask yourself the following three questions:

How media savvy are you?

In the event of a natural or manmade disaster, could your company handle the resulting media scrutiny?

Why is a "no comment" to the media the kiss of death?

If you want to master the media or at least get a better handle on your media relations, then plan to attend this class. 3 Hours Total; One 3-hour Session.

Objectives

The participant will learn:
(1) an overview of the communication process, (2) tips on crafting a better message to the media, and (3), crisis management highlights.

Content Outline

Who Should Attend

This class is intended for Human Resource Managers and Directors, Plant Managers, Public Relations Managers and CEOs.

Contact Information

CTD Homepage

DELO Homepage

WKU Homepage

Register for this course.

Links to Class Categories:
• Computer Training
• Health and Safety Training
• Management and Supervisory Training
• Quality Assurance Training
• Team and Employee Development Training

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