Mass Communication Major (725)
The major in mass communication offers students the opportunity
to acquire a broad, flexible, interdisciplinary liberal arts education
which is aimed at a comprehensive understanding of the dynamics
of mass communication in society. For this reason, the major is
unique in the School of Journalism and Broadcasting, in that it
is not a specialized professional program. The mass communication
major emphasizes critical thinking about the role of mass media
in society. Graduates seek a wide variety of careers and post graduate
work.
The major in Mass Communication (reference number 725) requires
36 semester hours and leads to a Bachelor of Arts degree. A minor
or second major from outside the School of Journalism and Broadcasting, Film Studies and Communication Studies
is required. The major is comprised of 18 hours of required courses
and 18 hours of elective courses chosen in consultation with the
student’s departmental advisor, within designated areas.
One-half of the hours in the mass communication major must be at the 300- or 400-level. No course with a grade of "D" or below may be counted toward this major.
|
All 4-year tracks require Adobe Acrobat Reader to view. If you do not have Acrobat Reader installed on your browser,
simply click the image below for a quick and easy FREE install.

|
Admission Requirements (effective 8/02)
Prospective majors may take no more than 18 hours in the major before admission.
Students must meet the following requirements before admission to the major:
1. Completion of BCOM 185, BCOM 201 or JOUR 201, and BCOM 300 with a minimum grade of “C”;
2. Completion of 48 credit hours of course work applicable to the baccalaureate degree with a minimum overall grade point average of
3. Required courses
include COMM 145 or 161 (161 preferred), HIST 119 or 120, the general education math requirement, and ENG 100 with at least a “C”
Required Core Courses -- 18 hours (Pre-requisites are in parenthesis)
Elective Areas -- 18 hours (Pre-requisites are in parenthesis)
The following courses are required in general education:
ECON 150 or ECON 202 or ECON 203 (Category C), PS 110 (Category C).
Mass Communication Major Elective Areas (18 hours) -- Choose six courses representing at least four areas. (web update 8/07)
Aesthetic
| BCOM |
271 |
Introduction to Cinema |
| ENG |
365 |
Literature and Film (ENG 100, 200) |
| ENG |
366 |
History of Narrative Film (ENG 100, 200) |
| ANTH |
448 |
Visual Anthropology (junior standing) |
| FREN |
450 |
Topics in Francophone cinema (Eng 100, 200) |
Cultural
| FLK |
280 |
Cultural Diversity in the United States |
| FLK |
373 |
Folklore and the Media |
| FLK |
379 |
Topics in Folklore - restricted to "Women and the Media" topic |
| COMM |
363 |
Interracial Communication (COMM 263) |
| COMM |
463 |
Intercultural Communication |
| WOMN |
321 |
Women and Journalism (spring, odd years) |
| ENG |
465 |
Film Genres (ENG 100, 200 and other BCOM271 or ENG 365, or instructors permission) |
| HIST |
447 |
History of American Popular Culture (HIST 119 or120 or permission) |
Commerce
| MKT |
220 |
Basic Marketing Concepts (junior standing) |
PSY
|
371
|
Psychology of Sales Behavior (PSY 100) |
| PHIL |
321 |
Morality and Business |
| JOUR
|
341
|
Principles of Advertising (JOUR 201,202, for journalism majors) |
| JOUR |
355 |
Fndmntls of Public Relations (JOUR 201, 202, for journalism majors) |
| BCOM |
360 |
Electronic Media Programming and Research (BCOM 301 or permission) |
| BCOM |
485 |
Broadcast Operations and Management (2nd semester junior standing or senior standing) |
| JOUR |
428 |
Newspaper Management (18 hours Journalism or permission) |
Government
| PS |
327 |
Civil Liberties (PS 110 or junior standing) |
| PS |
371 |
Public Opinion and Electoral Behavior (PS 110) |
| PS |
372 |
Politics and the Mass Media (PS 110) |
| PS
|
375
|
Fundamentals of Plitical Campaign Management (PS 110 or permission) |
| PS |
338 |
Government and Ethics (PS 110) |
| PS |
450 |
Seminar in International Relations (restricted media topics) (PS 250 or permission) |
Media and Society
| BCOM |
481 |
Problems in Mass Communication |
| COMM |
341 |
Theories of Communication |
| COMM |
346 |
Persuasion |
| PSY |
350 |
Social Psychology (PSY 100) |
| SOCL |
345 |
Sociology of Popular Music (SOCL 100 or permission)(on
demand) |
| HIST |
347 |
Social History of the U.S. since 1800 |
| HIST |
480 |
A Social History of Science |
| |
|
|
| ENG |
466 |
Film Theory (ENG 366, 365; BCOM 271, or permission of instructor) |
| JOUR |
300 |
Research in Advertising & PR (JOUR 201, 202 and MKT 320 and either JOUR 341 for ad majors or JOUR 355 for PR majors; and a statistics course.) |
TOP |